Candida Dsouza
Senior Manager @Disney Hotstar
Signup · Get unlimited contacts
WORK HISTORY
Senior Manager @Disney Hotstar
Mumbai, IN
Driving impactful content strategies and fostering collaborative partnerships to deliver high-value campaigns and innovative solutions for one of India’s leading OTT. My role bridges strategic planning, creative execution, and data-driven optimization to achieve measurable business outcomes.1. Content Strategy Development: Designed and executed content strategies for marquee properties, including Koffee with Karan, ICC ODI and T20 World Cups, and Tata IPL, aligning with business objectives to maximize audience engagement and brand impact.2. Creative Campaign Leadership: Conceptualized and managed branded content initiatives, combining storytelling with audience insights to create bespoke IPs that elevated brand visibility and delivered exceptional ROI.3. Partnership Management: Built and nurtured strong relationships with clients and stakeholders, co-creating marketing solutions that addressed client needs while enhancing platform capabilities.4. Cross-Functional Collaboration: Led initiatives involving Sales, Product, Creative, and Ad Tech teams to develop tailored solutions that integrated seamlessly across digital ecosystems.5. Data-Driven Insights: Established frameworks for measuring content performance, using analytics to inform strategy, optimize campaigns, and deliver actionable recommendations to stakeholders.
EDUCATION
MICA | The School of Ideas
Master of Business Administration (M.B.A.)
St. Xavier's College
Bachelor's Degree
SKILLS
ABOUT CANDIDA DSOUZA
As a seasoned professional with over a decade of experience in content strategy, brand marketing, and partnership development, I specialize in crafting impactful narratives and driving measurable outcomes across diverse industries. My expertise lies in blending creativity with strategic insight to develop campaigns and initiatives that build strong brands and foster audience engagement.At Disney+Hotstar, I have led the content strategies and innovative branded campaigns for marquee properties like ICC ODI and T20 World Cups, Tata IPL, and Koffee with Karan. My work spans end-to-end content creation, integrated marketing campaigns, and collaborative partnerships, resulting in enhanced brand visibility, audience growth, and sustained business success.With a passion for solving complex challenges and aligning creative solutions with business goals, I thrive in roles that require cross-functional collaboration, data-driven decision-making, and out-of-the-box thinking. Whether it’s building brand strategies, managing partnerships, or executing high-impact content initiatives, I bring a holistic approach that bridges creativity and business acumen to deliver exceptional results.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.