Candice Hellens
Award-Winning SVP Group Creative Director and Writer
- Role
- SVP Group Creative Director at Digitas North America
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Candice Hellens
Candice is an award winning Creative Director and Writer who is driven by work that works for her clients. Having worked around the globe, she is passionate about delivering world-class creative solutions that solve any-and-all kinds of business problems. She has over 17 years’ experience in conceptualizing and producing large-scale, integrated creative projects for top international brands and agency networks, including DDB, FCB and Ogilvy. In her years as a creative, she has delivered notable business results in the categories of banking, telecommunications, QSR, CPG and public service. Specifics and references available on request. Candice loves people and using advertising to delight and unite us in our shared humanity. She believes in winning hearts before trophies but has her fair share of those too. Her work has been recognized by Cannes Lions, D & AD, One Show, The Webby Awards, The MMA Smarties, FWA, Creative Pool, Midas, Kantar Millward Brown, Radio Mercury, the Assegais, IAB Bookmarks and the South African hailed Loerie Awards. She is most proud of having converted a coveted Gold Film Lion at Cannes for the Cadbury Pre-joy campaign and two D & AD Pencils for KFC Suppertime Stories. She has also been lucky enough to have judged at various international creative awards shows, her most recent invitation being to the grand jury for New York Advertising Festivals. When she isn\'t burning the midnight oil coming up with breakthrough creative ideas for big brands, she works as a personal assistant to two very demanding miniature French poodles named Daisy and Poppy.
Experience
SVP Group Creative Director
Aug 2023 — Present · Chicago, IL, US
Candice leads creative across North America for some of the sweetest and coolest brands out there—Blue Bunny, Halo Top, Bomb Pop, Butterfinger + Baby Ruth + 100 Grand Ice Cream Bars, Trolli and Nerds - partnering with Wells Enterprises and the Ferrara Candy Company (both part of the Ferrero family).
Education
Uplands College
Matric, Independent Examination Board (IEB)
2001 — 2003
University of Cape Town
Bachelor of Arts (B.A.), English Language, Media & Writing
2004 — 2006
Vega School
Bachelor of Arts (B.A.) Honours, Creative Strategy and Copywriting
2008 — 2008
St Stithians
Independent Examination Board (IEB)
1999 — 2000
St Katherines
Independent Examination Board (IEB
1990 — 1998
Skills
- Interactive Advertising
- Corporate Identity
- Integration
- Concept Development
- Art Direction
- Digital Media
- Online Advertising
- Creative Solutions
- Digital Marketing
- Brand Architecture
- Interactive Marketing
- Project Management
- Creative Strategy
- Brand Development
- Marketing Communications
- Creative Writing
- Integrated Marketing
- Digital Strategy
- Creative Briefs
- Creative Direction
- Content Strategy
- Outdoor Advertising
- Advertising
- Copywriting
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