Canberk Busun

WORK HISTORY

EDUCATION

ABOUT CANBERK BUSUN

I am an automotive professional with over 15 years of international experience across retail sales management, aftersales, parts and aftermarket, procurement, and business development. My background spans OEMs, dealer networks, logistics, and mobility solutions, with a strong focus on driving growth, operational efficiency, and customer value. My career includes senior roles at Mercedes-Benz, where I managed retail sales and aftersales performance across the dealer network, ensuring operational excellence, customer satisfaction, and profitability. I have also held leadership positions in procurement and sales within logistics and energy-related companies, building strong expertise in both commercial strategy and supply chain execution. I provide insights and advisory support on: Automotive parts & aftermarket trends (OEM vs. independent distributors, pricing models, margins) Retail network performance and development (sales, aftersales, customer experience) Fleet sales & electric vehicle (EV) adoption strategies Procurement, sourcing, and supply chain in automotive and logistics Lubricants, service workshops, and garage networks Alongside my corporate roles, I regularly collaborate with market research and expert network firms (such as Dialectica, Guidepoint, etc.), providing high-quality industry insights to consulting firms, investors, and corporates. I am passionate about the future of mobility and energy transition, and I bring a unique mix of OEM retail, aftermarket, and supply chain expertise to both industry and advisory projects.