Ashley C.

About Ashley C.

I’m a hospitality marketing professional with experience leading brand and product strategies for global travel and cruise brands. Currently, I serve as Market Manager – Luxury Portfolio, Caribbean & Latin America at Marriott International, where I oversee marketing initiatives for a collection of luxury and ultra-luxury resorts across the region.I’m passionate about digital innovation, loyalty marketing, and brand strategy—areas where I can combine creativity with data-driven insights to deliver meaningful results.Bilingual in English and Spanish, I thrive in multicultural environments and love building connections across markets. Always open to new ideas, collaborations, and opportunities to grow.

Experience

1. Luxury Market Manager, Caribbean & Latin America

   Marriott International

   Jul 2025 — Present

   Maintain all responsibilities of the Field Marketing Manager role while coordinating cross-team initiatives, ensuring alignment across digital campaigns, brand strategy, and promotional programs for luxury and ultra-luxury resorts in the Caribbean and Latin America. • Collaborate with property teams to optimize multi-channel marketing efforts, enhance guest engagement, and drive direct revenue growth. • Leverage analytics and performance insights to refine campaigns, maximize ROI, and support team development and strategic decision-making.

Education

• High Point University

  Bachelor of Arts - BA, Strategic Communication, concentration in Advertising & PR