Camila Morrison

Role
Portfolio Product Marketing Manager - Corporate Trust Division at Computershare
Location
Vancouver, WA, US
LinkedIn followers
500 followers

About Camila Morrison

Summary - Led go-to-market product campaigns, positioning/messaging development, sales…

Experience

  1. Portfolio Product Marketing Manager - Corporate Trust Division

    Computershare

    Aug 2021 — Present

    Develop and implement audience-centric go-to-market plans informed by personas, market research, competitive intelligence, the customer lifecycle and decision-making process • Create and execute integrated marketing campaigns to drive awareness, build reputation, generate demand, and enable sales • Develop messaging and content that differentiates and resonates with target audiences • Collaborate with sales, product and other marketing functions that span the phases of the customer lifecycle from acquisition to advocacy • Plan the launch of new products and offerings; drive launch deliveries with cross-functional teams

Education

  • Generative AI Products: How to Get from Idea to MVP. Reforge course.

    Generative AI Products: How to Get from Idea to MVP course

  • Washington State University Vancouver

    MBA

  • Pacific Northwest College of Art

    Certificate of Fine Arts, Visual Arts

  • Product Marketing Alliance

    Product Marketing Certified – Core

  • Portland State University

    B. S. of Business Administration, Marketing & Finance Majors

  • Portland Community College

    Technical Writing Certificate

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Camila Morrison — Portfolio Product Marketing Manager - Corporate Trust Division at Computershare in Vancouver, WA, US | Unifers