Boehme

About Boehme

I\'m a builder — of brands, teams, platforms, businesses, and community. For nearly two decades, I’ve led high-growth organizations through moments of expansion, transformation, and reinvention. Serving private and public companies, from early stage startups to global enterprises, I’ve stood on stages, sat in boardrooms, led remote teams across the world, and worked shoulder to shoulder with field sales reps, developers, executives and everyone in between. I’ve worn nearly every executive hat across marketing, operations, strategy, and product — often at once — and have delivered meaningful growth and cultural impact in every chapter. What ties it all together? A love for clarity, connection, purpose, and momentum. I thrive at the intersection of big-picture thinking and tactical execution. I build scalable infrastructure that unlocks growth — whether that’s through strategic brand development, go-to-market execution, innovative training ecosystems, or operational design. I’ve launched companies, restructured departments, architected entire sales models, and guided organizations through moments of crisis and reinvention. And I do it through clear, human, effective communication. I’m also passionate not just about what businesses can do, but about what business can be. I’ve led global volunteer programs on six continents, woven impact travel into corporate cultures, and remain deeply committed to aligning mission with scale. I’m especially drawn to executive roles in marketing, brand, strategy, or general leadership where I can bring cross-functional experience, steady hands, and fresh vision to the table. I’m grateful to have been the catalyst many times in my career

Experience

1. Chief Marketing Officer

   Powur, Pbc

   Sep 2021 — Present

   As Chief Marketing Officer for Powur, I\'ve helped scale one of the most disruptive clean energy platforms in North America. I was brought in to architect a marketing foundation from the ground up—and since then, I\'ve built and led a cross-functional team spanning brand, communications, training, product marketing, sales enablement, seller success, and sales operations. A few things I’m especially proud of:* Built the full-stack marketing and communications infrastructure for a hypergrowth clean energy company, including brand identity, event strategy, campaign architecture, sales and customer communications, and seller onboarding.* Led the design and rollout of multiple platform-level product and policy changes, including “First 15%” (a new project intake framework that dramatically improved customer experience and install timelines), Powur 4.0 (our reimagined sales model).* Led the development of a fully-integrated communications infrastructure including broadcast communications, hundreds of integrated, automated campaigns throughout user journey and customizable, on-demand content throughout the software stack.* Created and scaled a best-in-class content, training and knowledge system including Powur University certification, in-platform content, macro library, dynamic video learning library, and a Zendesk-integrated Knowledge Base.* Produced Powur’s first large-scale events, including immersive conventions, VIP leadership retreats, and a now-annual black-tie awards gala celebrating our top sellers.* Launched Powur’s signature Impact Journey program, embedding global volunteerism into our culture through service-based travel and international community partnerships.My role also extends deeply into cross-functional strategy, field communications, operations and software product development. I partner closely with leaders across sales, operations, and technology to drive alignment, improve performance, and champion the voice of the customer and seller.

Education

• Utah State University - Jon M. Huntsman School of Business

  Masters, Business Administration

  2009 — 2010

• Utah State University

  Bachelors, Communication

  1996 — 2000

Skills

• Event Planning
• Corporate Communications
• Online Advertising
• Public Relations
• Social Networking
• Marketing Strategy
• Brand Development
• Advertising
• Email Marketing
• Social Media Marketing
• Creative Direction
• Event Management
• Public Speaking
• SEO
• Strategy
• Entrepreneurship
• Online Marketing
• Marketing
• Graphic Design
• Marketing Communications
• Integrated Marketing
• Copywriting
• Direct Marketing
• Social Media