Callum Carnegie
Senior Marketing Manager Emea @ASSA ABLOY Opening Solutions
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WORK HISTORY
Senior Marketing Manager Emea @ASSA ABLOY Opening Solutions
Woking, GB
Responsibilities:• Increased awareness and created demand for high impact smart products across EMEA markets• Managed implementation of MarCom plan, content strategies, campaigns and projects.• Owned product launches, topic and vertical campaigns driving successful regional implementation.Achievements: • Managed digital campaigns direct with agency, resulting in a sales growth of 30% in key target markets, including France, Middle East and UK.• Launched new access control ecosystem to incorporate all hardware onto a single scalable platform.• Increased sales across EMEA by providing new tools, e.g. case studies, modern web content for a smooth customer experience and digital marketing analysis.
EDUCATION
CIM | The Chartered Institute of Marketing
CIM Post Graduate Diploma in Marketing
University of Westminster
BA (Hons), Business Studies
SKILLS
ABOUT CALLUM CARNEGIE
Experienced Marketeer with a demonstrated history of seeing Consumer Goods through their lifecycles. Always putting the consumer at the forefront. Skilled in all aspects of Marketing, Strategy, Management, and Planning. Polished marketing professional with strong Digital Marketing experience.
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