Callum Leonard
Paid Media Director @Embryo
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WORK HISTORY
Paid Media Director @Embryo
Manchester, GB
We are a leading independent agency and trusted growth partner for ambitious businesses of all sizes, turning performance marketing into a growth engine.We combine the expertise of our people, across Organic and Paid channels, with the power of our proprietary Supertools, and an unrivalled client experience, to achieve your business objectives and deliver valuable outcomes.Curiosity and innovation fuel everything we do, driving award-winning multi-channel campaigns that help emerging brands break through and established companies amplify their performance.With Embryo, ambition becomes measurable growth - turning bold ideas into extraordinary results.
EDUCATION
Macclesfield College
Level 3 Advanced Diploma, Digital Marketing
SKILLS
ABOUT CALLUM LEONARD
Experienced team leader within paid media, skilled in managing large sized clients with budgets up to £20M annually.UK Search awards winner 2021 - Best use of PPC (Finance)UK Search awards winner 2022 - Best use of PPC (Retail)UK Search awards winner 2023 - Best use of PPC (B2B)UK Paid Media Awards winner 2023 - Rising StarUK Paid Media Awards winner 2024 - Best use of Paid Social (Retail)UK Paid Media Awards winner 2025 - Best Integrated CampaignDriven over £750 million of sales through expertly lead PPC campaigns, utilising Google, Bing, Affiliates and Amazon advertising.Constant thirst to know more and become better.
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