Callie Crawford

About Callie Crawford

Marketing professional with a B.S. in Digital Marketing and an MBA in Sports Business from Louisiana State University, bringing hands-on experience in brand activation, event marketing, social media strategy, and consumer engagement.During my time with the LSU Athletic Department, I helped execute large-scale fan experiences for crowds of collaborating with industry partners including ESPN and Octagon on in-venue activations, logistics, and branded campaigns. Most recently, I joined UWorld\'s marketing team, managing multi-channel initiatives and developing targeted content across Instagram and LinkedIn for distinct audience segments.Beyond event and digital marketing, I\'ve led campaigns with real results — including viral TikTok recruitment campaigns that generated 3.5M views and grew our audience by 9K followers, and fundraising initiatives that raised $25K+ for breast cancer awareness.I\'m passionate about the intersection of sports, storytelling, and consumer connection, and I\'m actively seeking opportunities in sports marketing, brand partnerships, or experiential marketing where I can bring strategy and creativity together. c••••••••@gmail.com

Experience

1. Bayhost

   Topgolf

   Feb 2024 — Present · Baton Rouge, LA, US

   As a Bayhost at Topgolf, I provided energetic and customer-focused food and beverage service. Skilled in engaging with guests, taking orders, and ensuring a fun and seamless experience. Strong multitasking abilities, teamwork, and a passion for hospitality.

Education

• Louisiana State University

  Master of Business Administration - MBA, Sports Business

• Louisiana State University

  Bachelor's degree, Digital Marketing