Caleb Clayton
Franchise Advisor @ Franzy | Helping 1 Million Professionals Find the Right Franchise Fit | Former Franchisee | 13 Years in Franchising | Family-Focused & Faith-Driven Leader
- Role
- VP of Franchise Growth at Blue Maven
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Caleb Clayton
I\'ve spent 14 years on every side of the franchise table. Franchisee. Operator…
Experience
VP of Franchise Growth
Oct 2024 — Present · Charlotte, NC, US
As Vice President of Franchise Growth at Blue Maven Franchise Solutions, I led strategic development and recruitment initiatives for a portfolio of emerging and established franchise brands. In this fractional executive role, I drove expansion strategies, built high-performing sales teams, and developed scalable systems to ensure client satisfaction and sustainable growth.I leveraged 12+ years of franchising experience—spanning ownership, consulting, and development—to help partner brands scale with intention and operational excellence. Through data-driven processes, EOS principles, and a hands-on leadership approach, I guided each brand to exceed growth and performance goals while maintaining cultural alignment and franchisee success.Brands Supported Fractionally:Hounds Town USA – VP of Franchise Growth & Cultural Co-FounderDrove national expansion and implemented franchisee success systems for one of the fastest-growing pet care concepts in the country.Shine Franchise Group – VP of Franchise GrowthSupported franchise development and profitability through scalable systems and value-driven leadership.PatchitUP Drywall Repair – VP of Franchise GrowthBuilt recruitment strategy and operational foundations for a high-margin, done-for-you home repair concept.TourScale – VP of Franchise GrowthHelped expand experiential, lifestyle-focused tour brands designed for scalability and ROI.iFixScreens – VP of Franchise GrowthEnhanced franchisee onboarding and recruitment strategies in the resilient tech repair industry.
Education
University of North Carolina at Charlotte
Bachelor of Arts - BA
2013 — 2015
University of North Carolina at Charlotte
Bachelor's degree
2013 — 2015
Georgia Military College-Milledgeville Campus
Associate of Arts - AA
2011 — 2013
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