Caleb Sapp

About Caleb Sapp

I am passionate about leading teams, developing people, and creating cool content.As an experienced new media expert, I have a proven track record in executive producing content for large YouTube channels in addition to various social media platforms. My expertise spans team leadership, post-production management, video production, video editing, and YouTube analytics. Currently, I serve as the Production Director for The Money Guy Show in Franklin, TN where I oversee video production, new content development, and YouTube growth strategies.Previous roles include Executive Producer and Senior Post-Production Manager at The Daily Wire.

Experience

1. Production Director

   The Money Guy Show

   Jul 2024 — Present · Franklin, TN, US

   Leading content production and strategy to grow and optimize our YouTube presence.Video Production & Post-Production – Oversee end-to-end production process, ensuring quality and consistency across all content.Team Leadership – Manage and mentor video editors, fostering creativity, efficiency, and professional growth.Content Development – Create and test new formats and series to expand audience engagement and brand impact.YouTube Strategy & Growth – Guide channel performance through data-driven decisions, audience insights, and algorithm best practices. Thumbnail & Title Optimization – Crafting compelling thumbnails and titles that drive clicks.Scheduling & Workflow – Plan and manage content calendar to ensure consistent, timely publishing.SEO & Discoverability – Implement best practices in video SEO to maximize reach and visibility.

Education

• Academy of Art University

  BFA, Animation and Visual FX

  2009 — 2011

Skills

• Adobe Premiere Pro
• Adobe After Effects
• Visual Effects
• Color Correction
• Video Production
• Adobe Creative Suite
• Videography
• After Effects
• Motion Graphics
• Photoshop
• Video Editing