Caity Capecci

Senior Product Owner - Website Personalization at Resonate

Role
Senior Product Owner, Data & Website Personalization at Resonate
Location
Kingston, MA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Caity Capecci

Product Owner at Resonate, leading the development of a cutting-edge AI-powered Website…

Experience

  1. Senior Product Owner, Data & Website Personalization

    Resonate

    Apr 2025 — Present · Boston, MA, US

    As the Product Owner for Resonate’s rAI Website Personalization Product, I oversee a powerful solution that enables businesses to deliver tailored digital experiences to unauthenticated first-time visitors using IP-based intelligence. I lead the product strategy and development process—from shaping the roadmap to collaborating with cross-functional teams—to ensure the solution delivers scalable, privacy-conscious personalization. By aligning technical innovation with customer needs, I empower brands to optimize engagement from the very first web interaction, without relying on login or prior user history.

Education

  • Isenberg School of Management, UMass Amherst

    Bachelor of Business Administration (BBA)

    2013 — 2017

  • Scuola di Amministrazione Aziendale (SAA), University of Torino, Italy

    Bachelor’s Degree

    2016 — 2016

Skills

  • Teamwork
  • Microsoft Powerpoint
  • Educational Leadership
  • Photography
  • Social Media
  • Communication Skills
  • Photoshop
  • Microsoft Excel
  • Powerpoint
  • Microsoft Office
  • R
  • Always Punctual
  • Sports Coaching
  • Latin
  • Microsoft Word
  • Team Leadership
  • Food & Beverage
  • Team-Oriented

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Caity Capecci — Senior Product Owner, Data & Website Personalization at Resonate in Kingston, MA, US | Unifers