Caity Kelly

WORK HISTORY

EDUCATION

ABOUT CAITY KELLY

Digital Delivery & Operations Leader | Specialist in SEO, Paid Media, CRO, PR, and Creative Outputs**Hi I’m Caity, your friendly neighbourhood Delivery & Operations expert, and I’m currently seeking new opportunities after recent redundancy. Here’s a bit about me:⏰ With almost a decade of experience in digital delivery and operations, I specialise in SEO, paid media, CRO, PR, and creative outputs, helping brands create better digital experiences that drive ROI. I spent 7 years as Delivery & Operations Director and proud co-owner of Daydot (daydot.agency), a digital experience optimization agency. Most recently, I was Head of Delivery at Reflect Digital (reflectdigital.co.uk), where I led cross-functional teams and ensured seamless project delivery.‍ I’m passionate about leading teams, nurturing individual growth, and building strong relationships with clients and stakeholders. I believe in fostering collaboration to deliver exceptional work from strategy through to QA, always ensuring quality and efficiency. I have experience working with brands in many sectors including, charity (RSPB, Shelter, The British Red Cross, National Deaf Children’s Society), publishing (WSJ, New York Magazine, Vox), travel (Sunsail and The Moorings), FMCG (Sysco group), and real estate (Nido, Greenwich Peninsula) and more.🧠 As a former co-owner of Daydot, I bring a deep understanding of both the operational and commercial aspects of business. I champion delivery as a discipline that maximises the value clients receive with every pound spent.🫡 A key achievement I’m proud of: I led a delivery transformation at Daydot, cutting platform costs by 60% and reducing project timelines by 25% while maintaining quality. I recently led a similar project at Reflect Digital, increasing NPS and eNPS scores, receiving specific positive feedback from team members about the operational changes. ‍ I’m available immediately and excited to explore new opportunities where I can continue empowering teams, driving operational excellence, and delivering results.