Caitlyn MacLeod
- Role
- Senior Marketing Manager at Carahsoft
- Location
- Reston, VA, US
- LinkedIn followers
- 500 followers
About Caitlyn MacLeod
Experienced Marketing Manager with a demonstrated history of working in the computer…
Experience
Senior Marketing Manager
Jan 2022 — Present
Oversees a cross-functional marketing team that supports one of Carahsoft’s largest technology clients, Adobe, and their ecosystems, within the U.S. and Canadian public sector market spaces. Responsible for the overall Carahsoft marketing strategy of Adobe digital government solutions, including Adobe’s Experience Cloud, Marketing Cloud, Marketo, Workfront, Document Cloud, Creative Cloud, and eLearning solutions portfolio, focusing on revenue growth and market expansion. Support Adobe’s public sector and product teams in all sales capacities, including event-based marketing, print, digital, multimedia, and PR. Collaborate internally and externally to track and analyze marketing program performance and adjust strategy and tactics to increase effectiveness and marketing ROI.
Education
West Virginia University
Bachelor of Science (BS) in Business Administration, Marketing, Public Relations
2011 — 2015
Skills
- Powerpoint
- Social Media
- Time Management
- Organization
- Project Planning
- Writing
- Management
- Teamwork
- Leadership
- Social Networking
- Event Planning
- Marketing Strategy
- Social Media Marketing
- Marketing Event Planning
- Microsoft Excel
- Marketing
- Email Marketing
- Microsoft Office
- Typing
- Public Relations
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