Caitlin Leary

Social Media Marketer & Strategist | Content & Community Engagement | UGC & Influencer Campaigns | Brand Storytelling

Role
Senior Social Media Manager & Strategist at 1DS Collective
Location
Hartford, CT, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Caitlin Leary

I\'ve spent 7+ years building social media and community engines for B2B and B2C brands…

Experience

  1. Senior Social Media Manager & Strategist

    1DS Collective

    Aug 2025 — Present

    Lead day-to-day operations for the social media team across three brands, managing 90+ content assets/month from strategy to execution-Oversee influencer marketing program with $50K+ in value, partnering with 11 long-term creators to deliver brand-aligned, high-performing campaigns-Partner with SMMs to refine platform-specific strategies, optimize engagement, and implement best practices tailored to each client’s goals-Coordinate with copywriting and creative pods to ensure all campaign deliverables are visually aligned, on brand, and on schedule-Conduct weekly strategy reviews and monthly reporting presentations, translating metrics into actionable insights and next-step recommendations-Represent 1DS in client-facing settings as a trusted strategic lead, securing new client referrals through consistent delivery and high-quality relationship management

Education

  • University of the Arts

    B.F.A., Dance

    2007 — 2011

  • Berklee College of Music

    Marketing

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Caitlin Leary — Senior Social Media Manager & Strategist at 1DS Collective in Hartford, CT, US | Unifers