Caitlin Farley
Senior Product Line Manager @ Cobra Golf
- Role
- Senior Product Line Manager at Cobra Puma Golf
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
Experience
Senior Product Line Manager
Mar 2023 — Present · Carlsbad, CA, US
Lead the global product and marketing strategy for Cobra Golf\'s irons and package set equipment divisions. •Oversee the product creation, positioning, and business development for multiple product franchises from conception through end of life.•Collaborate with cross-functional teams on go-to-market strategy, campaign development, and asset creation to drive commercial product success.•Spearheaded the go-to-market planning and execution for Cobra Golf\'s first commercially sold 3D-printed irons in 2024, driving $1.5M in revenue.
Education
California Polytechnic State University-San Luis Obispo
Bachelor of Business Administration - BBA, Marketing
Skills
- Spss
- Customer Service
- Microsoft Access
- Social Media Marketing
- Microsoft Excel
- Powerpoint
- Sales
- Event Planning
- Marketing Strategy
- Symphony Iri
- Marketing
- Merchandising
- Microsoft Word
- Leadership
- Event Management
- Access
- Access Database
- Public Speaking
- Social Media
- Windows and Mac Os
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