Caitlin Dingler Wilson

About Caitlin Dingler Wilson

I\'ve managed social media for global companies, small business, hospitality and celebrity profiles. At Insider, a global news publication, I crafted social strategy primarily for our advertiser’s paid social promotions. As part of that, I shared content to their 250 million followers as well as informing adjacent teams of social media best practices.When working in the music industry, I oversaw the marketing and social media strategy for 10 musician and celebrity clients with over 20 million followers. During that year I increased the social followers by more than 2.7 million.I have created social media content calendars and marketing strategies, established paid advertising social plans, crafted brand identities and researched to develop buyer personas, coordinated and executed photoshoots and more.I particularly love developing brand identity and connecting businesses with their ideal customers.Competencies: project management, social media, marketing, brand strategy, systems & task managementOutside of work you’ll find me listening to podcasts, playing on Canva for fun or running my cat’s Instagram to test the algorithm.

Experience

1. Social Media Associate

   iCapital

   Oct 2023 — Present · New York, NY, US

   I manage iCapital\'s LinkedIn and X pages from strategy to execution, collaborating across the Marketing Communications Organization and other internal business teams.

Education

• University of South Carolina

  Bachelor of Science (BS), Marketing & Management

  2015 — 2019

• John Cabot University

  Marketing

  2018 — 2018

Skills

• Mailchimp
• Women's Leadership Training
• Blogging
• Social Media
• Leadership
• Time Management
• Event Planning
• Public Speaking
• Diversity Training
• Social Media Marketing
• Microsoft Office Programs
• Inventory Analysis
• Operational Planning
• Google Drive
• Online Content Creation
• Content Strategy
• Advertising Sales
• Teamwork
• Public Relations