Caitlin Williams

Caitlin Williams

Senior Marketing Manager

Role
Senior Marketing Manager at EssilorLuxottica
Location
New York, NY, US
LinkedIn followers
500 followers

About Caitlin Williams

Accomplished marketing professional and MBA with 15+ years of marketing and sales experience across CPG, beauty, retail, eyewear and insurance industries. Passion for marketing and brand management with experience in brand strategy, digital marketing, social media, analytics, budget management, visual merchandising, marketing plans, retail calendars and PR.

Experience

  1. Senior Marketing Manager

    EssilorLuxottica

    Feb 2022 — Present · New York, NY, US

    Lead Eye Care Marketing strategy for patient acquisition and retention to drive the business for LensCrafters, Target Optical and Pearle Vision and accelerate practice growth for affiliated Doctors across NA

Education

  • Fordham Gabelli School of Business

    MBA, Marketing

    2009 — 2013

  • Alfred Lerner College of Business & Economics at University of Delaware

    BA, Economics

    2003 — 2007

Skills

  • Management
  • Crm
  • Digital Marketing
  • Innovative Thinking
  • Merchandising
  • Product Development
  • Sales
  • Marketing
  • Advertising
  • Retail
  • Leadership
  • Email Marketing
  • Sales Operations
  • Strategy
  • Brand Development
  • Forecasting
  • Brand Management
  • Cross-Functional Team Leadership
  • Marketing Strategy

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