Caitlin Wilkinson
Nissan Marketing Lead @Stoneacre Motor Group
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WORK HISTORY
Nissan Marketing Lead @Stoneacre Motor Group
Sunderland, GB
Develop and deliver local marketing strategies aligned with Nissan UK brand standards• Plan and manage email marketing campaigns to engage and retain customers• Create and schedule organic social media content to boost brand visibility and community engagement• Coordinate paid advertising campaigns, ensuring strong ROI across digital and local channels• Liaise with Nissan UK to align national campaigns with local dealership objectives• Support brand strategy and promotional activities to enhance customer experience and drive leads• Monitor and report on marketing performance, using insights to refine campaigns and strategy
EDUCATION
Castle View Enterprise Academy
GCSE, History
Castle View Enterprise Academy
GCSE, English Literature (British and Commonwealth)
Castle View Enterprise Academy
GCSE, Biology/Biological Sciences, General
Castle View Enterprise Academy
GCSE, Chemistry
Castle View Enterprise Academy
GCSE, Religion/Religious Studies
Castle View Enterprise Academy
GCSE, Mathematics
Castle View Enterprise Academy
GCSE, Geography
Castle View Enterprise Academy
GCSE, Child Development
ABOUT CAITLIN WILKINSON
A results-driven Digital and Marketing Executive with hands-on experience in the Automotive and Travel & Tourism industries. I’m passionate about building brands that connect with customers — online and offline.From leading high-impact digital campaigns to shaping cohesive brand strategies, I combine creativity with analytics to deliver meaningful results. Known for my collaborative approach and strategic vision, I focus on driving performance, engagement, and lasting brand loyalty.
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