Caitlin Susen
Marketing Specialist | Strategic Storyteller | Brand Builder at Weyerhaeuser
- Role
- Marketing Specialist at Weyerhaeuser
- Location
- Boise, ID, US
- LinkedIn followers
- 500 followers
About Caitlin Susen
I’m proud to contribute to an industry that quite literally builds the future. I…
Experience
Marketing Specialist
Jun 2024 — Present · Boise, ID, US
As a Marketing Specialist supporting the distribution business at Weyerhaeuser, I lead the development and execution of strategic marketing initiatives designed to strengthen brand awareness, support sales objectives, and drive customer engagement across the U.S. • Partner closely with sales and operations teams to develop targeted campaigns and promotional strategies aligned with business goals. • Manage creation and deployment of marketing materials, digital content, and communications that support key products, customer events, and new product launches. • Collaborate with the corporate marketing team to align messaging, ensure brand consistency, and elevate the presence of the distribution business. • Analyze performance data to refine messaging, optimize campaign ROI, and identify new opportunities for growth. • Contribute to cross-functional projects that enhance internal communications, improve customer experience, and support strategic initiatives company-wide. • Recognized for proactive communication style, creative problem solving, and ability to deliver results in a fast-paced, evolving environment.
Education
Boise State University
Bachelor of Arts - BA, Theatre Arts
2012 — 2016
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.