C Muthu Krishnan
Senior Product Designer | Art Director | UX Strategist | Scaling Design Systems for Global Brands
- Role
- Senior Product Designer Payments, Delivery & Omnichannel Ux at Publicis Sapient
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About C Muthu Krishnan
Senior Product Designer & Design Systems Strategist with 10+ years of experience scaling…
Experience
Senior Product Designer Payments, Delivery & Omnichannel Ux
Jan 2024 — Present · Mumbai, IN
Led the end-to-end UX transformation of a leading European luxury retail brand’s digital ecosystem, optimizing checkout, personalization, and fulfillment journeys to boost conversion and improve cross-channel user experience.Architected a scalable design system adopted across multiple platforms, ensuring brand consistency, reducing design-to-dev handoff issues by 20%, and accelerating release cycles.Drove measurable impact: increased checkout completion by 12%, reduced cart abandonment by 15%, and lifted customer satisfaction scores by 18%.Partnered with cross-functional stakeholders (Product, Tech, QA) to align business goals with user needs, ensuring seamless user journeys across web and mobile.Championed a data-driven design culture through usability testing, A/B experiments, and iterative design sprints, influencing product strategy and roadmap decisions.Conducted stakeholder interviews & competitive analysis to shape future omnichannel strategies, directly informing product enhancements serving millions of users.
Education
Eastern Institute For Integrated Learning In Management
Diploma
2009 — 2012
Punjab Technical University
Bachelor's degree
2012 — 2015
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