Catherine J. Duque
- Role
- Lead Front-end Designer Co-founder at Trucraft Design
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Catherine J. Duque
My philosophy is simple—GOOD design matters. It should show up in every part of a brand’s…
Experience
Lead Front-end Designer Co-founder
Apr 2016 — Present
Managing a portfolio of 20+ clients across multiple industries such as Real Estate, ESG and Sustainability, E-commerce, Nonprofit, Talent Acquisition, Law, and Consulting. Generating 100+ new design and product ideas. •Worked collaboratively with C-level executive teams to support their brand development by leveraging website digital design to support advertising, promotions, and social media campaigns. •Designing for brands, designing and developing, and maintaining websites and web experiences by using best web practices resulting in increased conversions. •Crafting custom code using Semantic HTML, CSS, and JavaScript based on design mock-ups to create aesthetic and functional designs from concept to completion considering functionality, aesthetics, and business goals. •Build and design WordPress websites and other CMS. •Refined and maintained web style guides and design systems to match the client’s business needs and ensure that brand identity is consistent. •Leveraging graphic design principles such as typography, grids, layout, color, UX, UI, and IxD to enhance user experience.
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