Brooks van Norman
Founder @Pipeline Formula
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WORK HISTORY
Founder @Pipeline Formula
We build sales engines that generate new revenue for B2B tech companies.If you growth is slow, your product is great and you’ve hit the ceiling with your network, message me or visit pipelineformula.com to learn how we can help you scale up.
EDUCATION
The University of British Columbia
Bachelor's degree, Geographic Information Science and Cartography
ABOUT BROOKS VAN NORMAN
If your B2B technology company has a proven product but growth is stalled at referrals and founder-led sales, that\'s a distribution problem, not a product problem.I build growth engines that generate a predictable pipeline of high-intent buyers for B2B tech companies.After 20+ years in B2B revenue, including two VP of Sales roles scaling teams to 8 figures, I\'ve seen the same pattern: great products that never reach their potential because the founder is the bottleneck who can’t get sales and marketing working.Pipeline Formula fixes that.We install a system that gives your company: → A predictable flow of qualified sales conversations → Shorter deal cycles with higher-intent buyers → Distribution that compounds, not one that depends on youResults: → $120M+ in pipeline generated → 40+ B2B technology companies served → Clients adding $1.8M+ in pipeline within 90 daysThis is for B2B tech founders and CEOs with: → A proven product and real customers → Revenue past the early stage → A willingness to invest in scalable growth systems → The ambition to build something that doesn\'t depend on referralsIf you\'re entering the phase where growth needs a system, not more hustle, let\'s talk.
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