Nick Burgess
VP, Social Media Director @First Horizon Bank
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WORK HISTORY
VP, Social Media Director @First Horizon Bank
Own the organic social media strategy for the bank, including working with cross-functional teams like Brand Marketing, Graphic Design, Content Marketing, Legal, Compliance, Public Relations, Corporate Communication and Diversity, Equity and Inclusion. Own the paid social media strategy, including campaign P&L, for execution and reporting in conjunction with our agency. Direct crisis communications and oversee the Client Contact digital team to respond to online crises. Develop social media trainings for bank employees in order to empower them on social media. Onboard new tools to enable FINRA-licensed employees to participate in social media and social selling. Lead integration of the social media ecosystem after the acquisition and conversion of Iberiabank.
EDUCATION
UCL
International and Intercultural Communication
Georgia College & State University
Bachelor's Degree, Broadcast Journalism
SKILLS
ABOUT NICK BURGESS
I am the Vice President of Social Media and Email Marketing for First Horizon Bank. In…
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