Burak Ozan

About Burak Ozan

I specialize in building and scaling omnichannel operations for global brands, with a proven track record of coordinating complex commercial initiatives across multiple markets while driving digital transformation at enterprise scale.Currently, at Verizon, I direct digital products and customer experience for three major brands in the Value segment, serving over 20 million customers, with responsibility for an end-to-end omnichannel strategy and execution that spans retail partnerships, direct-to-consumer platforms, and emerging digital channels. Recent wins include leading a 100-day brand launch and creating an innovative Digital Store concept that enhanced in-store-to-digital integrations.What drives my success: Operational Excellence - Successfully executed 15+ complex commercial projects across multiple brands in the last 12 months Digital Innovation - Led technology platform transformations, including end-to-end web redesign, re-platform initiatives, and customer data platform integration 🤝 Stakeholder Leadership & Change Management - Catalyst for creating new ways of working, consistently challenging the status quo to improve operational efficiency with process and technology improvements. Transformation expertise includes enterprise-scale A/B testing programs, agile organizational restructuring (expanded from 2 to 50+ teams), and omnichannel experience design.I\'m passionate about creating seamless customer experiences that bridge the physical and digital worlds, particularly for mission-driven brands that inspire and develop communities. Whether it\'s coordinating global launches, modernizing technology platforms, or optimizing channel performance, I thrive in ambiguous environments where strategic vision meets operational excellence.Open to connecting with leaders focused on ecommerce channel strategy, omnichannel innovation, and digital transformation at scale.

Experience

1. a Director, Digital Products & Customer Experience

   Verizon

   Jan 2022 — Present · Miami-Fort Lauderdale, FL, US

   Global Multi-Brand Portfolio Leadership: Direct commercial execution for three major brands (Straight Talk, Walmart Family Mobile, Visible) serving 20+ million customers with 1+ million net customer additions YoY in 2025, executing comprehensive omnichannel strategy across digital and retail channels.

Education

• Koç University

  MBA, Business Administration

  1995 — 1997

• Istanbul Technical University

  BS, Civil Engineering

  1990 — 1994

Skills

• Analytics
• Business Strategy
• Sem
• Management
• Strategy
• E-Commerce
• Social Media Marketing
• Business Development
• Digital Marketing
• Marketing Automation
• Project Management
• Go-to-Market Strategy
• Market Research
• Strategic Partnerships
• Web Analytics
• Strategic Brand Positioning
• Integrated Marketing
• Lead Generation
• Coremetrics Analytics
• Competitive Analysis
• Start-Ups
• B2c Marketing
• Persona
• Salesforce.com
• Google Adwords
• Affiliate Marketing
• Digital Strategy
• Google Analytics
• Multivariate Testing
• Brand Equity
• Behavioral Targeting
• Multicultural Marketing
• Professional Communication
• Ppc
• Marketing Management
• Product Marketing
• Email Marketing
• Social Networking
• Product Launch
• A/B Testing