Bucky Strong

About Bucky Strong

Tohoom helps automotive suppliers modernize commercial execution in a market where disruption is continuous rather than episodic. Tariffs and geopolitical shifts have become permanent variables, supply chains and production schedules remain unstable, and OEM commercial expectations keep rising. Competitive pressure is accelerating at the same time, as China has reset the benchmark for program execution through Speed to Market, Simplification, and Executive Alignment. The result is a turning-point moment for suppliers: incremental improvement is no longer enough to keep pace with the demands of the industry.At the core of Tohoom’s approach is Commercial Intelligence Management (CIM) — purpose-built for automotive suppliers to create a single, real-time operating model for quoting and program acquisition. CIM aligns sales, engineering, manufacturing, supply chain, and finance around the same live commercial picture: customer demand, program volumes, cost and pricing intelligence, commitments, and performance. By replacing fragmented tools and spreadsheet-driven processes with unified workflows, CIM improves decision velocity, reduces errors, and enables Kaikaku-level enterprise change without disrupting day-to-day operations.Commercial teams feel the need for this shift most directly. RFQ volume and effort continue to rise year over year, more cross-functional input is required per bid, cycle times stretch, and overall efficiency declines. Suppliers are being asked to respond faster and more accurately while still relying on legacy tools, siloed data, and disconnected processes that increase rework and slow decisions. CIM closes this gap by connecting data, decisions, and execution in one governed commercial system.CIM also provides the groundwork required for AI to deliver real enterprise value. AI will not just enhance operations — it will redefine them, but only for companies that unify and govern data well enough to move from isolated pilots to scalable, cross-functional capability. CIM unifies commercial data in context and embeds it into real workflows so AI drives action, not just insight.

Experience

1. CEO

   Tohoom

   Apr 2019 — Present · Detroit, MI, US

   Tohoom\'s Commercial Intelligence Management (CIM) software helps Original Equipment Suppliers manage industry-wide, real-time data to assist in forecasting, pursuit management, claims management, and company-wide decision-making.

Education

• University of Michigan

  BS, Industrial & Operations Engineering

  1985 — 1989

• Detroit Country Day School

  High School Diploma, STEM

  1981 — 1985

• University of Michigan

  MS, Industrial & Operations Engineering

  1989 — 1991

Skills

• Software as a Service (Saas)
• Business Development
• Business Intelligence
• Negotiation
• Software Industry
• Account Management
• Long-Term Customer Relationships
• Partner Management
• Channel Partners
• Customer Relationship Management (Crm)
• Consultative Selling
• Enterprise Software
• Sales Management
• Strategy
• Software Sales
• Sales Process
• Management
• Direct Sales
• Strategic Partnerships
• Contract Negotiations
• Cloud Computing
• Crm
• Microsoft Crm
• Solution Selling
• Sales Operations
• Professional Services
• Customer Service
• Customer Relations
• Team Leadership
• Erp
• New Business Development
• Contract Negotiation
• Selling
• Partner Development
• Saas
• Microsoft Dynamics
• Sales
• Enterprise Resource Planning (Erp)
• Crm Software
• Channel Management