Nath Buddhiraju

About Nath Buddhiraju

Results-oriented senior executive with over 15 years of experience in eCommerce, product management, operations, and business strategy. Spearheaded digital ecommerce transformations that increased conversion rates by up to 35% and boosted annual revenue by $250M across global markets. Proven ability to lead cross-functional teams of 50+ across product, engineering, and design to deliver customer-centric innovations that improved CSAT by 2.5% and reduced loss of opportunity costs by 6%. Led end-to-end product strategy for Systems portfolio responsible for generating $1.7B + in annual sales in Consumer and approx $13B in commercial segment. Implemented agile frameworks to left shift Go -to-market strategy by a quarter. Championed AI-driven Micro Moments, resulting in a 3x lift in customer engagement Built and scaled omnichannel experiences across 26 countries, driving 5% YoY growthPassionate about leveraging emerging technologies—AI, machine learning, and automation—to shape visionary product roadmaps and deliver measurable business impact.

Experience

1. Senior Product Manager

   Dell Technologies

   Sep 2021 — Present

   eCommerce & Product Strategy Leader Driving Scalable Growth Through Innovation**Led the product vision and strategy for Dell’s Online Shopping Experience, transforming customer journeys across multiple segments and delivering seamless, personalized interactions. Championed initiatives that directly impacted key business metrics- Increased conversion rates from 2.5% to 3.4% on Catalogue Experience and from 1.2% to 2% on Product Experience- Launched cross-sell and upsell features, boosting attach rate by 28%- Reduced Cost of Dissatisfaction (COD) by minimizing returns through enhanced product detail pages, rich content, and clear value propositions- As CSAT Lead for Shop Strategy, addressed “Dressing Room” cart behavior with compare & recommendation tools to improve decision confidence- Migrated legacy systems to PCF, improving Time to Interactive (TTI) and reducing load times—resulting in a 15% lift in Average Order Value (AOV)- 🤖 Integrated AI-driven personalization and recommendation engines, doubling customer engagement and driving deeper product discoverySkilled in aligning business strategy with customer-centric design, emerging technologies, and operational excellence to deliver measurable outcomes.

Education

• Doctor Babasaheb Ambedkar Open University

  Bachelor of Science (B.Sc.), Physics,Chemistry & Mathematics

  1995 — 1998

• Indian School of Business

  Diploma of Education, Computer Programming, Vendor/Product Certification

  2022 — 2022

• St Patricks High School

  Board of Secondary Education, Science

  1985 — 1992

• Indian School of Business

  Diploma of Education, Product Management

  2021 — 2022

Skills

• Service Delivery
• Operations Management
• Training
• Recruitment Training
• Management
• Business Process Outsourcing (Bpo)
• Vendor Management
• Banking Bpo
• Contact Center Management
• Building Business Relationships
• Training Delivery
• Banking
• Team Management
• Leadership
• Organizational Behavior
• Performance Management
• Sdlc
• Talent Management
• Business Development
• Leadership Development
• Bpo