Bryan Sims

About Bryan Sims

I am a content marketing and communications professional who helps mission-driven organizations turn complex ideas into stories that educate, inform, drive action, and build trust. With a background as an award-winning journalist covering energy, biofuels, and sustainability markets, I bring a storyteller’s instinct and a strategist’s mindset to every campaign.Throughout my career, I have led content and communications strategies that elevated brand visibility, audience engagement, and business growth. My work has:• Produced 100+ marketing and thought leadership content pieces spanning blogs, whitepapers, case studies, emails, newsletters, one-pagers, brochures, ebooks, and guides• Grown LinkedIn followers by 60% and increased website traffic by 20% year-over-year• Secured 100+ earned media placements reaching potential audience reach in the billionsI specialize in content writing, multi-channel marketing campaigns, content strategy, SEO optimization, and brand storytelling that connects data with emotion, helping organizations strengthen thought leadership, generate leads, and expand their digital footprint.My unique value lies in the dual lens I bring: I think like a journalist, getting to the “so what” of a story, while thinking like a marketer, aligning every message with business goals by answering the \"what\'s in it for me?\" question of target audiences.I am seeking opportunities in content marketing, corporate marketing communications, copywriting, or editorial management where I can help teams grow through story-driven marketing and storytelling.Specialties: Content Strategy and Development | SEO Optimization | Copywriting & Copyediting | Brand Storytelling | Cross-Functional Collaboration | Thought Leadership | Editorial Strategy | Digital & Social Media | Project Management | Media Relations | Campaign Management and Implementation | Generative AI | Journalism | KPI and Performance Analytics | Customer Journey Mapping | Content Repurposing | Analytics and Data Analysis

Experience

1. Principal Journalist - Biofuels & Na Feedstocks

   Opis, A Dow Jones Company

   Nov 2025 — Present · Fargo, ND, US

Education

• University of North Dakota

  B.A., Communications

Skills

• Management
• Renewable Energy
• Web Content
• Cleantech
• Magazines
• Strategic Communications
• Biodiesel
• Biomass
• Alternative Energy
• Entrepreneurship
• Writing
• Sustainability
• Attention to Detail
• Newsletters
• Storytelling
• Energy
• Editorial
• Corporate Communications
• Online Journalism
• Biochemistry
• Energy Efficiency
• Editing
• Leadership
• Sustainable Energy
• Publications
• Social Media
• Press Releases
• Digital Media
• Copywriting
• Journalism
• Ethanol
• Public Relations
• Internal Communications
• Green Technology
• Speech Writing
• Blogging
• Research
• Media Relations
• Biofuels
• Ap Style