Bryan McMillan

Principal Messaging Strategist | Organizational Storytelling | Copywriting, and Communications Strategy | Seeking In-house Opportunities

Role
Owner, Messaging Strategist, Content Writer, Copywriter at Pen And Dagger
Location
Greensboro, NC, US
LinkedIn followers
500 followers

About Bryan McMillan

Strategic communicator with 10+ years of experience in internal/external messaging…

Experience

  1. Owner, Messaging Strategist, Content Writer, Copywriter

    Pen And Dagger

    Jun 2021 — Present · Greensboro, NC, US

    Created research-backed messaging strategies that drove audience engagement for organizations across industries, including finance, medical, publishing, education administration software, legal, nonprofit youth education, behavioral health and more.Boosted lead generation, program sell-through and product sales by providing clients with rebrand insights and copy for articles, catalogs, sales proposals, product descriptions, public relations media, voice over scripts, third-party advertising, user guides, and drip campaigns.Synthesized complex subjects for wide readership: one white paper, 12 ghostwritten articles for C- and V-suite experts in leading industry publications, and 32 other publications

Education

  • East Carolina University

    Master of Arts (M.A.)

    2013 — 2015

  • University of North Carolina at Pembroke

    Bachelor's degree

    2002 — 2006

  • University of North Carolina at Greensboro

    Doctor of Philosophy (Ph.D.)

    2015 — 2020

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Bryan McMillan — Owner, Messaging Strategist, Content Writer, Copywriter at Pen And Dagger in Greensboro, NC, US | Unifers