Bryant Carter
CIENCE Technologies/Helpware
- Role
- Engagement Specialist at NOVUS Media LLC
- Location
- Winchester, KY, US
- LinkedIn followers
- 500 followers
About Bryant Carter
Novus Media delivers customized, fully multichannel media programs, strategic planning…
Experience
Engagement Specialist
Feb 2020 — Present · Chicago, IL, US
3 key characteristics set us apart from most agencies: 1. We offer granular, localized customization.Our conviction is that since business situations and business needs differ greatly by geography,\"cookie cutter\" plans don\'t cut it. We drive traffic.At the core, we get people to take action. Our proprietary approach to ZIP code prioritization and dynamic optimization has proven to drive ROI increases quarter after quarter. We deliver results, not reach.Unlike most agencies, we don\'t plan nor optimize to traditional media metrics like reach. Rather, we developed to optimize the best media channel mix at a DMA or sub-DMA level based on modeled sales response.
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