Bryan Reusser

About Bryan Reusser

As a professional who loves to compete, I have crafted my business skill set across…

Experience

1. Solutions Marketing Manager

   Lumen Technologies

   Apr 2020 — Present

   As Lead Solutions Marketing Manager, I am responsible for planning and implementing digital marketing strategies that contribute to the corporate financial growth objectives of Lumen’s Voice and Unified Communications portfolio, including the Voice Complete VoIP solution and Contact Center Solutions. Some success examples: • Effectively enhance brand awareness through messaging frameworks, value narratives, differentiators, pitches, and proof points that communicate our market position and make it easier for sellers to position our services and solutions • Successfully design and implement agile go-to-market strategies aligned with corporate financial goals to empower sales channels to effectively position our services and grow revenue • Collaborate with partners to design and deliver agile solution-based offers and campaigns to generate qualified leads, drive new sales, and deliver measurable Return-On-Marketing Investment • Efficiently manage supporting content strategy across the customer buying journey, including thought leadership, case studies, infographics, customer presentations, white-board videos, whitepapers, and webinars • Design and deliver digital sales enablement tools including positioning and training videos, use cases, sell-sheets, FAQs, and competitive positioning • Oversee marketing launch activities associated with new services and major feature enhancements to the portfolio • Drive thought leadership by teaming with Analyst Relations, Corporate Marketing, and Corporate Communications / Social Media to advance our marketplace brand • Support corporate and niche trade events • Achieves product and marketing plan milestones with effective project management skills including program metrics, analysis and progress analytics

Education

• The University of Tulsa

  Bachelor of Science, Finance

Skills

• Product Marketing
• Sales Enablement Tools
• Website Development
• Product Development
• Business Development
• Sales Management
• Microsoft Excel
• Marketing
• Website Promotion
• Market Research
• Web Analytics
• Online Lead Generation
• Strategic Initiatives
• Business Process Improvement
• Product Management
• Marketing Strategy
• Brand Development
• Microsoft Office
• Strategic Planning
• Sales
• Sales Promotion
• Advertising
• Marketing Communications
• Online Advertising
• New Business Development
• Pricing Strategy