Bryan Archibald
Sr. Director of Digital Marketing and Analytics
- Role
- Sr Director of Digital Marketing and Analytics at Weave
- Location
- Salt Lake City, UT, US
- LinkedIn followers
- 500 followers
Advertising & MarketingView LinkedIn profile
About Bryan Archibald
Specialties: Marketing, Data Analytics, SQL, Web Analytics, Predictive Modeling, Business Intelligence, Product Management
Experience
Sr Director of Digital Marketing and Analytics
Apr 2022 — Present · Salt Lake City, UT, US
Education
University of Utah - David Eccles School of Business
MBA, Marketing
2002 — 2004
Skills
- Sem
- Multi-Channel Marketing
- Crm
- Customer Acquisition
- Marketing Management
- Email Marketing
- Marketing
- Database Marketing
- Business Intelligence
- Customer Analytics
- Ppc
- Interactive Marketing
- Campaign Management
- Tableau
- Sql
- Sas
- Data Analysis
- Market Research
- Marketing Analytics
- Segmentation
- Project Management
- Online Marketing
- Marketing Communications
- R
- Web Analytics
- Data Mining
- Conversion Optimization
- Customer Analysis
- Online Advertising
- Google Analytics
- Management
- A/B Testing
- Direct Marketing
- Customer Relationship Management (Crm)
- Product Management
- Analytics
- Strategy
- E-Commerce
- Big Data
- Omniture
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