Bryan Ray
Director of Decision Analytics @Huntington National Bank
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WORK HISTORY
Director of Decision Analytics @Huntington National Bank
Columbus, OH, US
Manage the team responsible for all Marketing Analytics. His team is responsible for designing all marketing and operational campaigns for testing value and optimized return, forecasting incremental results, and post-campaign performance across channels. His team evaluates business operations using statistical and financial methods to ensure that testing, learning, and production goals are met, as well as provides insights about our customers and prospects to drive business strategy. Through collaboration with internal partners we develop innovative, data-driven growth strategies across the bank, including Consumer Deposits, Small Business, Home Lending, Credit Card, Auto, and our suite of digital tools.
EDUCATION
Muskingum University
BS, Mathematics, Education
The Ohio State University Fisher College of Business
Master of Business Administration (MBA), Business Analytics
The Ohio State University
Masters, Applied Statistics
SKILLS
ABOUT BRYAN RAY
Experienced Manager, Lean Six Sigma Black Belt, and PMP with a demonstrated history of working in financial services. Skilled in Analytics, Process Improvement, Project Management, and a variety of analytical software. Strong operations professional with a Master of Business Administration (MBA) focused in Business Analytics from The Ohio State University - The Max M. Fisher College of Business.My strengths include thinking things through and examining them from all sides before reaching a conclusion. I have demonstrated the ability to effectively articulate the benefits of change by providing key evidences through analytical methods. I have a reputation for persevering and completing what I start in spite of obstacles. I believe integrity is crucial to success and believe in the motto DWYSYWD (do what you say you will do). These qualities have been the foundation that have enabled me to become an entrusted leader amongst my peers.
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