Brandon Russell
Marketing Leader, Life Science Solutions @Trane Technologies
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WORK HISTORY
Marketing Leader, Life Science Solutions @Trane Technologies
Noblesville, IN, US
Focused on defining and delivering marketing programs that drive revenue growth and brand awareness of the Trane Technologies Life Science Solutions portfolio to meet the needs of precision temperature controlled applications serving biopharma manufacturing, logistics and healthcare. Collaborate cross-functionally to define positioning and go-to-market strategy, and lead a high-performing team to translate complex technologies into compelling customer value propositions, and drive demand generation and pipeline growth across regulated manufacturing environments.
EDUCATION
Butler University
Bachelors, Integrated Communication with High Honors
SKILLS
ABOUT BRANDON RUSSELL
VALUE PROPOSITION I am highly effective in marketing, with experience delivering results in the development and execution of marketing strategies that increase revenue, customer engagement, and competitive differentiation in B2B models. My success is driven by my ability to build marketing plans, strategies, and communications campaigns that increase brand awareness and engagement.SUMMARY Engaging enterprise marketing executive possessing a winning blend of management expertise, skill in the oversight of teams, and practical experience developing data-supported brand stories. Leverages a unique mix of strategic and analytical expertise, consistently exceeding performance goals by aligning the effort of strong teams with organizational objectives. LEADERSHIP HIGHLIGHTS With G&H Orthodontics, managed a team and a B2B marketing strategy to build business with domestic and international clients across multiple channels. Led a company-wide digital initiative encompassing the launch of a website, optimization of e-Commerce functionality, and marketing automation that improved the overall quality of the customer experience. In a prior role with Equities First Holdings as Director of Marketing and Communication, created a formal department committed to lead generation, content creation, communications, and brand management on a global scale, managing a $4M annual budget.
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