Bruno Flocke
Global Executive | Pharma, MedTech & CPG | Value Enablement | Strategic Partnerships | Spend Optimization | Procurement, Marketing & Digital Transformation
- Role
- Executive Director, Us Procurement Head - Media & Digital at Novartis
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Bruno Flocke
US Green Card holder and dual citizenship: Brazilian and German.Executive with 20+ years of experience in Life Sciences and CPG, combining expertise in Procurement, Marketing, Media, Data Science, Digital Transformation, and Agile Ways of Working. This equips me to lead with a cross-functional, integrated perspective. It also enables me to integrate strategy across channels, strengthen internal and external stakeholder collaboration, and unlock opportunities that drive measurable top-line and bottom-line business results.My global career across a broad range of countries and regions has shaped a culturally aware and collaborative leadership style — one that fosters trust, connects teams, and drives long-term business value.I serve on the boards of the ANA (Association of National Advertisers – U.S.) and CENP (Conselho Executivo das Normas-Padrão – Brazil), actively contributing to the advancement of marketing and procurement practices.
Experience
Executive Director, Us Procurement Head - Media & Digital
Sep 2023 — Present · New York, NY, US
Education
Google BrandLab. Mountain View - CA - USA
Digital Strategy and Innovation
2015 — 2015
Rutgers School of Management and Labor Relations (SMLR)
Market access: Demonstrating Value + Legislative Impact and Current Policies Emerging in Health Care
2019 — 2019
Harvard Extension School
Professional Development Programs, Leadership Communication
2019 — 2019
Johnson & Johnson
Leaders Dialogue Series: Leading and Inspiring Change and Building Partnership Across Boundaries, Organizational Leadership
2018 — 2018
Universidade Presbiteriana Mackenzie
Double BA with Dual Major in Marketing and Advertising, Advertising and Marketing
1998 — 2002
ESPM Escola Superior de Propaganda e Marketing
Master's Degree, Business Management and Marketing
2014 — 2015
Goethe Institute - Munich - Germany
German - Advanced Level (C1.3), German
2009 — 2009
Skills
- Strategy
- Digital Marketing
- Digital Strategy
- Media Buying
- Content Planning
- Competitive Analysis
- Google Analytics
- Media Planning
- Marketing Strategy
- Advertising
- Marketing
- Mobile Devices
- Marketing Communications
- Advertising Sales
- Social Networking
- Digital Media
- Plannning
- Online Advertising
- Web Analytics
- Integrated Marketing
- New Media
- Marketing Management
- Email Marketing
- Interactive Advertising
- Online Marketing
- Interactive Marketing
- Google Adwords
- Sem
- Social Media
- Creative Strategy
- Mobile Advertising
- Mobile Marketing
- Social Media Marketing
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