Bruno Flocke

Bruno Flocke

Global Executive | Pharma, MedTech & CPG | Value Enablement | Strategic Partnerships | Spend Optimization | Procurement, Marketing & Digital Transformation

Role
Executive Director, Us Procurement Head - Media & Digital at Novartis
Location
New York, NY, US
LinkedIn followers
500 followers

About Bruno Flocke

US Green Card holder and dual citizenship: Brazilian and German.Executive with 20+ years of experience in Life Sciences and CPG, combining expertise in Procurement, Marketing, Media, Data Science, Digital Transformation, and Agile Ways of Working. This equips me to lead with a cross-functional, integrated perspective. It also enables me to integrate strategy across channels, strengthen internal and external stakeholder collaboration, and unlock opportunities that drive measurable top-line and bottom-line business results.My global career across a broad range of countries and regions has shaped a culturally aware and collaborative leadership style — one that fosters trust, connects teams, and drives long-term business value.I serve on the boards of the ANA (Association of National Advertisers – U.S.) and CENP (Conselho Executivo das Normas-Padrão – Brazil), actively contributing to the advancement of marketing and procurement practices.

Experience

  1. Executive Director, Us Procurement Head - Media & Digital

    Novartis

    Sep 2023 — Present · New York, NY, US

Education

  • Google BrandLab. Mountain View - CA - USA

    Digital Strategy and Innovation

    2015 — 2015

  • Rutgers School of Management and Labor Relations (SMLR)

    Market access: Demonstrating Value + Legislative Impact and Current Policies Emerging in Health Care

    2019 — 2019

  • Harvard Extension School

    Professional Development Programs, Leadership Communication

    2019 — 2019

  • Johnson & Johnson

    Leaders Dialogue Series: Leading and Inspiring Change and Building Partnership Across Boundaries, Organizational Leadership

    2018 — 2018

  • Universidade Presbiteriana Mackenzie

    Double BA with Dual Major in Marketing and Advertising, Advertising and Marketing

    1998 — 2002

  • ESPM Escola Superior de Propaganda e Marketing

    Master's Degree, Business Management and Marketing

    2014 — 2015

  • Goethe Institute - Munich - Germany

    German - Advanced Level (C1.3), German

    2009 — 2009

Skills

  • Strategy
  • Digital Marketing
  • Digital Strategy
  • Media Buying
  • Content Planning
  • Competitive Analysis
  • Google Analytics
  • Media Planning
  • Marketing Strategy
  • Advertising
  • Marketing
  • Mobile Devices
  • Marketing Communications
  • Facebook
  • Advertising Sales
  • Social Networking
  • Digital Media
  • Plannning
  • Online Advertising
  • Web Analytics
  • Integrated Marketing
  • New Media
  • Marketing Management
  • Email Marketing
  • Interactive Advertising
  • Online Marketing
  • Interactive Marketing
  • Google Adwords
  • Sem
  • Social Media
  • Creative Strategy
  • Mobile Advertising
  • Mobile Marketing
  • Social Media Marketing

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