Matt Bruner
Marketing Strategist / Performance Media Leader / ICF-Certified Coach
- Role
- Senior Marketing Manager at Michael Edwards Direct
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Matt Bruner
13-year digital media veteran with a deep specialty in Paid Search+ Experience managing a team of 20; 8-9 marketing client budgets; eComm/OTT/Financial/Healthcare/Cyber-Tech/B2B verticals+ ICF-certified Coach with an ACC designation (~80 hours of education/practicum, 100+ hours of field work, completed ICF evaluation and exam)+ Thought leader in professional and personal development with published, written newsletter:\"Go Get \'em This Week\"+ Marketing award recipient of -\"Leader of the Year\"(Reprise/Kinesso/IPG, 2019)-\"Team of the Year\"(Reprise/Kinesso/IPG, 2019)-\"Team of the Year\"(Microsoft, 2018)-\"Best Use of Data\"(US Search Awards, 2020)
Experience
Senior Marketing Manager
Jan 2025 — Present · Chicago, IL, US
In this role, I manage strategy and execution of multiple marketing channels - digital (Search and Social) and traditional (outbound telemarketing, direct mail).I also lead the strategy for one of the most successful cross-sell programs available, aimed at rewarding customers for their brand loyalty and delivering incremental value for my client.My goal is to drive quality policyholder leads for my client, enhance my client\'s reach and penetration through strategic marketing channels, and provide quality products at exceptional value to policyholders.
Education
Bard College
Bachelor of Arts (B.A.), Literature
2007 — 2011
Skills
- Microsoft Office
- Microsoft Word
- Microsoft Excel
- Powerpoint
- Research
- Training
- Management
- Leadership
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