Bruce S.
Salesforce Senior Architect (Product Line Anchor) | Leading Agile Salesforce Teams | PMP | Product Management
- Role
- Salesforce Senior Architect - (Product Line Anchor) at Ford Motor Company
- Location
- Lexington, KY, US
- LinkedIn followers
- 500 followers
About Bruce S.
Senior Salesforce & Technology Architect with over 20 years of experience leading digital transformation, cloud architecture, and CRM modernization initiatives across enterprise environments. Proven record of driving large-scale Salesforce implementations, optimizing IT ecosystems, and delivering measurable value through innovation, security, and data-driven leadership. Adept at bridging business and technology through Agile, SAFe, and strategic stakeholder management across global teams.Core Competencies:Salesforce Architecture • Health Cloud • Service Cloud • Sales Cloud • MuleSoft Integration • Solution Architecture • Enterprise IT Leadership • Cybersecurity (CySA+, CISSP) • Cloud Strategy (AWS, Azure) • SAFe/Agile Delivery • Data Governance • Business Intelligence • IT Infrastructure Optimization
Experience
Salesforce Senior Architect - (Product Line Anchor)
Apr 2025 — Present
Own end-to-end product strategy and execution for a key vehicle product line, aligning with Ford’s enterprise goals, customer expectations, and profitability targets.Serve as single point of accountability across product development, engineering, marketing, manufacturing, and supply chain.Lead cross-functional integration with design, finance, and mobility services to define product roadmaps and go-to-market strategies.Translate customer insights and market trends into innovative product features and technology solutions.Govern lifecycle management from concept through launch and post-launch support—driving cost, quality, and timing compliance.Partner with executive leadership for data-driven trade-off and investment decisions.Drive continuous improvement using Agile methodologies and digital tooling to improve speed-to-market and customer satisfaction.Represent the voice of the product line in executive and board-level reviews.Technologies: Salesforce CRM, Service Cloud, Product Line Architecture, Enterprise Integration
Education
Sue Bennett College
Computer Science
1995 — 1997
Cornell University
Certificate, Technology Leadership
Somerset Community College
Computer and Information Systems Security/Information Assurance
2013 — 2014
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