Bruce Horner

About Bruce Horner

I’m a mission-driven revenue leader passionate about enabling the next generation of financial infrastructure through Bitcoin, the Lightning Network, and Web3 technologies.With a track record of building and scaling go-to-market teams in fast-moving startups and growth-stage companies, I now specialize in helping crypto-native and fintech businesses navigate the complexities of crypto, drive adoption, and build for the future. Today, I’m focused on helping institutions and platforms unlock new capabilities leveraging Voltage\'s Lightning infrastructure and facilitating payments in both Bitcoin and Stablecoins. Previously, I’ve led sales and business development efforts across multiple verticals—including SaaS and Business Services at Seed Stage companies and taking them to their next rounds in funding. I\'ve served as a founding Enterprise AE, built and managed sales teams, launched GTM strategies from zero with no brand recognition and scaled revenue across product-led and enterprise sales motions.Current interests- Driving adoption of the Lightning Network across institutional finance, exchanges, wallets, iGaming, and fintech- Bridging traditional finance (TradFi) with Bitcoin-native infrastructure- Helping Web3 and fintech companies build revenue-first organizations- Business Development advising for early-stage crypto startups- Real Estate Investing- Getting my purple belt in Jiu Jitsu!Let’s connect if you’re building in Bitcoin, Lightning, Web3, or looking for more information on the Lightning Network and how to implement within your organization.

Experience

1. Director of Sales

   Voltage

   Mar 2025 — Present · Austin, TX, US

Education

• West Virginia University

  Bachelor’s Degree, Multi/Interdisciplinary Studies