Bruce Gregoire
- Role
- Founder, CEO at Wiseguys Marketing
- Location
- Falls Church, VA, US
- LinkedIn followers
- 500 followers
About Bruce Gregoire
UPDATE: As of Jan. 2025, WiseGuys is accepting projects from existing clients and…
Experience
Founder, CEO
Mar 1998 — Present
WiseGuys Marketing provides data-driven consulting services and software to e-commerce companies that want to optimize multi-channel marketing and drive greater ROI from their email marketing and direct mail campaigns. Current active client list of 26 organizations, ranging from $5 to $100 million in revenue. Developed WiseGuys™ Marketing Software, an award winning data-driven marketing application that integrates with client order entry systems. In 2006, WiseGuys received the Bronze award for Modeling and Analytics at the National Center for Database Marketing conference in Orlando, FL. Worked with client marketing staff, developed successful B2B marketing acquisition and retention programs, using database techniques. Strong project management skills resulted in client success rate of 100%. Installed and/or consulted on Multi-Channel Order Management (a specialized catalog marketing application) for 100+ clients.
Skills
- B2b Marketing
- E-Commerce
- Project Management
- Lead Generation
- Competitive Analysis
- Crm
- Ppc
- Search Engine Optimization (SEO)
- Segmentation
- Sem
- Strategic Partnerships
- Strategy
- Direct Marketing
- Market Research
- Customer Loyalty
- Multi-Channel Marketing
- Customer Relationship Management (Crm)
- Data Mining
- Customer Retention
- Brand Loyalty
- Digital Marketing
- Marketing
- Database Marketing
- Online Advertising
- Marketing Strategy
- Analytics
- University Teaching
- Email Marketing
- Interactive Marketing
- Online Marketing
- SEO
- Marketing Communications
- Leadership
- B2b
- Marketing Research
- Marketing Management
- Integrated Marketing
- Direct Mail
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.