Bruce Gerken
Sales Optimization Consultant | Business Analyst - Sales Change Agent
- Role
- Business Development Specialist at Dpi Information Services, Inc
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Bruce Gerken
Results-driven consultative sales professional with a proven track record of building relationships which generate high-value new-logo revenue in technology-based solutions and global outsourcing. A strategic business analyst and change agent, helping sales teams optimize processes, increase efficiency, and accelerate revenue growth.KEY ACHIEVEMENTS$48M revenue in 18 months for a global software development startup (Retail, Manufacturing, Utilities).$73M revenue in 8 years for a global BPO call center leader (Healthcare Insurance, Retail Banking).$3.2M revenue in 14 months for a local outsourcing provider; built a 500 account pipeline, delivering 10% qualified sales leads. Highly inquisitive mind, keen attention to detail, and the interpersonal communication skills necessary to discover needs and articulate solutions to multiple business stakeholders. An agent of change coaching salespeople to spend more time selling to the right clients. Business owners value my ability to quickly learn industry trends and deliver value-based highly personalized messages proven to win profitable engagements.
Experience
Business Development Specialist
May 2025 — Present
Sales lead generation and prospecting for DPI Project Job Management and Infor CloudSuite Distribution software solutions proven to increase revenue and reduce costs for HVAC Manufacturer Representatives and Electrical Distributors. DPI has 30 years of experience partnering with clients to:• Handle unlimited commission splits at the item level — including job share scenarios• Eliminate manual quote entry with direct PDF/Excel import• Focus sales efforts on your most profitable contractors• Keep your contractors informed via a branded job portal in real time• Tie inventory to job demand to reduce surplus and delaysCheck us out on YouTube: We look forward to helping you simplify your operations and achieve the business outcomes you want to achieve.
Education
Xavier University
BSBA, Business Admin. & Computer Science
Xavier University
BSBA Batchelor of Science in Business Administration, Marketing & Computer Science
Skills
- Saas
- Revenue
- Social Media Marketing
- Cold Calling
- Business Process Improvement
- Customer Experience Improvement
- Integration
- Communication
- Customer Experience
- Selling
- Consultative Selling
- Marketing
- Sales Process
- Complex Sales
- Sales Management
- Lead Generation
- Vendor Management
- Crm
- Strategy
- Call Centers
- Business Development
- Management
- Personal Branding
- Sap Crm
- Executive Management
- Expedite New Logo Revenue
- Solution Selling
- Bpo
- Entrepreneurship
- Content Marketing
- Client Relationship Building
- Direct Sales
- Sales Process Optimization
- Professional Services
- Customer Service
- New Business Development
- Customer Relationship Management (Crm)
- Outsourcing
- Process Improvement
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