Bruce Snyder
Growth Strategist in the Higher Ed and Nonprofit Sectors
- Role
- Principal & Chief Marketing Consultant at Insight Higher Ed
- Location
- College Station, TX, US
- LinkedIn followers
- 500 followers
About Bruce Snyder
Specialties: Consulting, interim marketing, fractional CMO, marketing strategy, marketing…
Experience
Principal & Chief Marketing Consultant
Jan 2014 — Present · National, US
CONSULTINGLeveraging over 20 years of marketing and leadership experience, INSIGHT Higher Ed helps colleges, universities, and nonprofits increase awareness, research new program opportunities, and grow enrollment through marketing, consulting, and interim services. o Marketing and communications strategies o Brand management and awareness-building initiatives o Traditional and digital advertising o Lead generation strategies o Research and competitive analysis o Positioning and messaging strategies o Advising and training of internal marketing staff o Evaluation of agency resources and strategic partnerships o Marketing metrics and analytics o Website architecture and developmentA partial list of higher ed experience includes: Clemson University (SC), Crown College (MN), Fairmont State University (WV), Fuller Seminary (CA), Greenville University (IL), North Greenville University (SC), Regent University (VA), Southern Wesleyan University (SC), Nelson University (TX) and Texas A&M University (TX).Nonprofits: National Veteran Small Business Coalition (NVSBC)(Washington, DC), Ronald McDonald House Charities (Norfolk, VA)
Education
Regent University
MBA
Skills
- Recruiting
- Nonprofit Organizations
- Social Media
- Event Planning
- Strategic Partnerships
- Budgets
- Advertising
- Integrated Marketing
- Marketing Communications
- Lead Generation
- Nonprofits
- Online Advertising
- Online Marketing
- B2b
- Brand Development
- Public Speaking
- Team Building
- Management
- Marketing Management
- Email Marketing
- Entrepreneurship
- Digital Strategy
- Media Planning
- Strategic Planning
- Leadership
- Brand Management
- Marketing Strategy
- Business Development
- Digital Marketing
- New Business Development
- Analytics
- Public Relations
- Social Networking
- Social Media Marketing
- Marketing
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