Bruce Siegel

About Bruce Siegel

Broad-based experience in the execution of increasingly complex responsibilities within the Premium and Promotional Solutions industry, as founder of BL Promos,\" a leading supplier of creative premiums and promotional products. • Areas of expertise: ability to- Lead the development and capture of new business with major Fortune accounts (Pharmaceutical, Food, Consumer Goods, Sports Teams, Radio Stations, Chemical Industry, Government, etc)- Develop new products, pricing strategies, merchandising and sourcing, distribution, packaging and strategic marketing concepts- Analyze needs and manage the development and implementation of a full range of marketing activities that support a client\'s business plans that produce measurable results particularly in the areas of brand management, advertising, public relations, and event support ensuring their complete integration into the company\'s other major marketing activities- Multi-task with demanding timelines while delivering a high level of client service to both internal and external clients- Hire, train, and motivate effective sales team through meetings, training, objective setting, problem resolution and other programs- Coordinate and lead participation in all industry trade shows and other marketing programs- Think strategically, able to contribute big ideas, inspires creativity, ensures quality, and enhances profitability. • A mature, dedicated, proven leader with proactive communication, and team-building skills. Specialties: Sales & Marketing Management for a company in need of an individual able to build and foster client relationships, while developing and executing programs that build successful corporate and/or brand awareness programs in the marketplace that drive sales and profitability.

Experience

1. Owner

   Bl Promos

   Apr 1975 — Present · Northbrook, IL, US

Education

• Evanston Township HIghschool

  Graduated 1965

  1961 — 1965

• Northern Illinois University

  Bachlor of Science, Industrial Management

  1965 — 1969

Skills

• Small Business
• Management
• Leadership
• Budgets
• Social Media
• Public Speaking
• Social Media Marketing
• E-Commerce
• Public Relations
• Promotions
• Research
• Product Marketing
• Direct Marketing
• Retail
• Product Development
• Marketing Management
• Marketing
• Trade Shows
• Vendor Relations
• Lead Generation
• Online Marketing
• Sales
• Advertising
• Brand Development
• New Business Development
• Online Advertising
• Start-Ups
• Email Marketing
• Marketing Communications
• Integrated Marketing
• Customer Service
• Merchandising
• Marketing Strategy
• Coaching
• Program Management
• Market Planning
• Mentor College Interns
• Sales Management
• Strategy
• Promotional Products