Bruce Inglis
Head of Digital @True Potential LLP
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WORK HISTORY
Head of Digital @True Potential LLP
Newcastle Upon Tyne, GB
EDUCATION
Vanguard / Kellogg School of Management
Certificate, Leading with AI and Analytics
UK Society of Investment Professionals
Investment Management Certificate, Investment
Napier University
Post Graduate Diploma, Business Management
APGM International
Agile Project Management, Agile Project Management
Lloyds Banking Group University
Management Certificate, Business
Cambridge Marketing College
CIM Diploma, Marketing
The Chartered Banker Institute
Chartered Institute of Banking (Associateship), Banking
Napier University
Bachelor of Engineering (BEng), Engineering With Management
SKILLS
ABOUT BRUCE INGLIS
Strategic, results-driven Marketing Leader with 20+ years’ experience leading digital transformation, marketing technology strategy, and high-performance growth marketing in global financial services. Proven ability to deliver scalable, data-led marketing programmes across B2B and D2C, embedding agile operating models, driving commercial impact, and aligning cross-functional teams across sales, product, data and technology. Expert in building marketing capabilities, optimising end-to-end customer journeys, and delivering measurable acquisition, engagement and revenue growth through personalised, performance-led strategies – contributing to commercial growth and improved marketing ROI.My expertise spans the full marketing ecosystem — from digital strategy, performance marketing, MarTech and automation, to content and CX. I bring a commercially driven, customer-centric mindset to every initiative, and I’ve led large-scale digital transformation programmes that have accelerated growth, improved acquisition, and enhanced marketing efficiency.Throughout my career, I’ve helped global and regional firms modernise their marketing functions — embedding agile marketing, integrating best-in-class technology, and aligning teams behind measurable business outcomes. Whether targeting retail investors, advisers, or institutional clients, I’ve delivered cross-channel campaigns that move the needle on awareness, leads, and revenue.I’m passionate about building high-performing teams, mentoring future leaders, and creating marketing functions that are not just efficient — but growth engines. I also bring a strong track record of cross-functional collaboration with product, technology, compliance, and data teams.Now seeking my next opportunity to shape the future of marketing at an ambitious organisation — ideally in a leadership role that blends strategy, technology, and performance in a digitally progressive environment
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