Bruce Frey

About Bruce Frey

I am currently an executive at The Digital Stronghold, a multi-brand platform of digitally native men’s lifestyle and accessories brands. I am a member of the leadership team and serve as the Chief Product & People Officer. We are a high growth and EBITDA positive set of brands, including Taylor Stitch, Tie Bar, Boston Scally, and Pedal Mafia. We are backed by Digital Fuel Capital, an investment firm focused on consumer businesses in the e-commerce space. Having prior spent 18 years at Gap Inc, I am a rare leader who can work with high growth initial stage companies to billion-dollar organizations.

Experience

1. Chief Product Officer & Operating Executive

   The Digital Stronghold

   Jan 2021 — Present

   I am a member of the executive leadership team focused on multi-brand management, business integration, strategic road maps, organizational team development, and operations. Specific ownership includes supply chain, merchandising and inventory operations, commercial planning, and human resources/recruiting/talent management.* Partner with CEO, CFO, and brand leads to roadmap quarterly initiatives, budget, allocate resources, implement technology, and solidify long-range plans.* Perform due diligence, integration planning, strategic roadmap, competitive assessment, talent assessments, and state of business analyses for all brand acquisitions.

Education

• University of Pennsylvania

  Bachelor of Arts - BA, Biology

  1995 — 1999