Sean Brown
Bridging Data & Brand | Making Research the Engine Behind Growth
- Role
- Vice President, Activation at Dynata
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Sean Brown
Successful and goal-focused professional with expertise in leading development and execution of marketing strategies, supporting business operations, and managing complex, multi-faceted projects. Proven ability to engage with internal and external stakeholders to identify specific business needs and develop strategies to support data-driven marketing and operational decision making. Skilled in establishing, developing, managing, and retaining accounts to drive revenue and market share growth.Sean has conducted extensive digital, mobile, social media research and data analysis to develop market evaluations and status reports. Collaborate cross-functionally with internal operations teams to design new products based on sales team and client feedback. Engage with marketing and advertising teams to develop branding strategies and communications materials. Proficient in building and developing high-performing teams of professionals focused on the delivery of exceptional customer service to ensure client satisfaction. Facilitate training sessions and provide technical support for client development teams along with new client organizations. Committed to optimizing marketing operations by championing innovative process changes and furnishing insightful market research and analysis.
Experience
Vice President, Activation
Dec 2024 — Present · Los Angeles, CA, US
Serve as the subject matter expert for Ad Effectiveness products, partnering with sales leads to drive product growth and client adoption.• Act as a strategic advisor to clients, ensuring solutions aligned with their advertising and media workflows while addressing product-specific inquiries.• Enable go-to-market success through close collaboration with sales leadership, product management, marketing, and finance teams.• Create and deliver compelling product positioning, competitive differentiation materials, and customer-facing collateral.• Lead internal enablement and training initiatives to increase adoption and understanding of capabilities across sales teams.• Represent the company at industry events, promoting the value and benefits of the Ad Effectiveness product suite.• Synthesize customer feedback and market trends to influence product roadmaps and pricing strategy.• Manage relationships with strategic activation and media buying partners to grow adoption and revenue.• Drive operational service excellence in onboarding, partner integration, and performance tracking.• Regularly track product KPIs to identify cross-sell and upsell opportunities, supporting overall revenue goals.
Education
University of North Texas
Bachelor’s Degree, Integrative Studies
2009
Skills
- Online Research
- Spanish
- Problem Solving
- Client Development
- Excel
- Word
- Customer Service
- Writing
- Powerpoint
- Customer Insight
- Project Management
- Data Analysis
- Data Collection
- Photography
- Segmentation
- Quantitative Research
- Marketing Research
- Social Media
- Account Management
- Html
- Analytics
- Teamwork
- Microsoft Office
- Sales
- Management
- Training
- Social Networking
- Social Media Marketing
- Customer Relations
- Leadership
- Qualitative Research
- Analysis
- Market Research
- Editing
- Event Management
- Customer Relationship Management (Crm)
- Marketing
- Asana
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