Maribeth Brown

About Maribeth Brown

I am a B2B SaaS product marketing leader with deep experience bringing collaboration, AI, and digital engagement solutions to market. My career has focused on building clear, compelling narratives that align product, sales, and leadership teams around a shared go-to-market strategy, often in ecosystems where partners and platforms are critical to delivery.At Zoom, I led GTM strategy for the Workplace productivity suite, including Docs, Whiteboard, Clips, Scheduler, Mail & Calendar. I launched seven products and embedded Zoom’s AI Companion across messaging, positioning, and enablement for multiple cross-portfolio releases. This work included close collaboration with hardware, platform, and technology alliance partners to ensure partner-ready launches and consistent market execution.Today at Carenet Health, I lead and scale the Solutions Marketing organization, setting strategy and direction for messaging, GTM alignment, and sales enablement across AI-powered healthcare and digital engagement solutions. I manage and mentor a high-performing team responsible for building enterprise-grade frameworks, playbooks, and value narratives that equip sales leaders to articulate differentiated value in complex, regulated markets.Across every role, I am known for bringing structure to ambiguity, building strong cross-functional and partner relationships, and creating strategic clarity that accelerates field adoption and market performance. • Product and solutions marketing leadership• Messaging, positioning, and GTM strategy• Partner and alliance collaboration within GTM motions• AI and SaaS platform storytelling• Sales enablement and field readiness• Cross-functional team leadership• Market and competitive intelligence• Executive-level narrative developmentI am open to senior product marketing opportunities in SaaS, collaboration, AI, or CX technology.

Experience

1. Director, Solutions Marketing

   Carenet Health

   Jun 2025 — Present

   Lead GTM strategy and solutions marketing for Carenet’s AI enabled healthcare engagement portfolio. Own positioning, messaging, content, and enablement strategy in partnership with Product, Sales Enablement, and Marketing. Build unified GTM frameworks that bring clarity to complex solution narratives and strengthen cross-functional alignment:• Lead and mentor the PMM team across messaging, campaign orchestration, and sales readiness• Drive storytelling and value propositions that elevate Carenet’s role in intelligent healthcare engagement• Build scalable frameworks that support cross-functional collaboration, content refresh cycles, and solution alignment• Partner with executive leadership to translate solution impact into clear, differentiated market narratives

Education

• Auburn University

  Bachelor of Science (B.S.), Marketing

Skills

• Management
• Direct Sales
• Key Account Management
• Salesforce.com
• Sales Enablement
• Sales Operations
• Customer Retention
• Professional Services
• Customer Service
• Unified Communications
• Saas
• Mobile Devices
• Product Marketing
• Strategy
• Sales Presentations
• Customer Success Management
• Product Management
• Lead Generation
• Market Research
• International Sales
• Go-to-Market Strategy
• Sales
• Cloud Computing
• Public Relations
• Crm
• Telecommunications
• Product Development
• Leadership
• Corporate Communications
• Customer Relationship Management (Crm)
• Positioning
• Market Analysis
• Marketing
• Sales Process
• Business-to-Business (B2b)
• Solution Selling
• Marketing Communications
• Managed Services
• Enterprise Software
• Sales Management