Andy Brownell

About Andy Brownell

Brand, content, and creative leader with 20+ years of experience building…

Experience

1. Director, Creative & Communications

   Onesight Essilorluxottica Foundation

   Jul 2021 — Present · Mason, OH, US

   As the Director of Global Creative at the OneSight EssilorLuxottica Foundation, I lead the creative direction and content strategy for the foundation’s global initiatives, focusing on a \"video-first\" approach to storytelling, complemented by powerful photography. My work is centered on capturing the full scope of OneSight’s vision care efforts, from field projects to brand partnerships, through a photojournalistic lens that brings compelling, real-world stories to life.I believe that \"good vision changes everything,\" and I’m passionate about harnessing the power of story to make that belief a reality. Through authentic, engaging content, I aim to highlight the transformative impact of vision care on individuals and communities worldwide.Taking a hands-on approach as both a photographer and video producer, I’m directly involved in content creation, from concept to execution. Whether I\'m shooting in the field, overseeing a documentary-style production, or leading on-location creative development, I ensure that each piece of content authentically represents our mission and showcases the impact of our work on a global scale.As an executive producer, I provide creative leadership and strategic oversight to a global network of content creators, ensuring consistent quality and alignment with our brand values. In North America, I play a critical role in content acquisition, working closely with local teams and global partners to develop stories that resonate with diverse audiences. This work supports brand awareness around our strategic pillars, regional programming, employee engagement, and key global brand partnerships, all of which are vital to advancing our vision care initiatives and customer giving efforts.

Education

• Miami University

  Guest Lecturer: Advertising and Consumer Culture, Department of Media, Journalism and Film

  2015 — 2019

• University of Rhode Island

  BA, Anthropology & Evolutionary Biology - Primate Behavior

  1990 — 1994

Skills

• Blogging
• Digital Media
• Integrated Marketing
• Management
• Mobile Internet
• New Business Development
• Creative Direction
• Business Development
• Digital Marketing
• Relationship Marketing
• Mobile Marketing
• Direct Marketing
• Creative Strategy
• Geology
• Leadership
• Email Marketing
• Brand Development
• Content Strategy
• Social Media Marketing
• Marketing Strategy
• Digital Strategy
• Native Advertising
• Content Marketing
• Brand Architecture
• Interactive Marketing
• Dovetails
• Branding & Identity
• Marketing
• Online Marketing
• Content Development
• Strategy
• Customer Insight
• Online Advertising
• Marketing Communications
• Evolutionary Biology
• Advertising
• Copywriting
• Interactive Advertising
• Social Media
• Information Architecture