Brooke Miller
Digital Merchandising Leader, Conversion Rate Optimization, Site Content Strategy and Analytics | Expert Voice
- Role
- Senior Manager, Digital Merchandising at ExpertVoice
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Brooke Miller
With over 15+ years of E-Commerce experience including Site Content, Merchandising, AB Testing, Optimization, and Buying, I succeed in a fast paced, busy environment.My past includes optimizing ecommerce experiences from homepage through checkout, and including driving growth in high level projects like membership, credit card, and sales. Weekly I provide high level business insights and actions within digital for conversion rate optimization and improved best practices, work closely with product teams working on AB testing strategy and content enhancement development. My past includes roles with REI Co-op, Men\'s Wearhouse, Nordstrom, and Tommy Bahama where I have learned valuable analytics, customer experience and optimization strategies to drive demand, traffic, and conversion. I am a highly analytical person and love to dig into site data to make the best decisions for the customer.My previous roles have been in Buying, Allocations, Product development, with many opportunities to test my skills and abilities to be able to multi-task easily, be organized, prioritize my work, and to be a leader to my peers through complete job training. Specialties: Site Content, Site Optimization, Conversion Rate Optimization (CRO), Merchandising, Visual Merchandising, Buying, Allocation, Planning, Analysis, Photography Direction, Training.
Experience
Senior Manager, Digital Merchandising
Jan 2026 — Present
Education
Western Washington University
Exercise & Sports Science
2002 — 2004
Art Institute of Seattle
Fashion Marketing and Merchandising
2006 — 2007
Skills
- Styling
- Problem Solving
- Customer Service
- Marketing
- Retail
- Budgets
- E-Commerce
- Budgeting
- Sales
- Merchandising
- Visual Merchandising
- Buying
- Forecasting
- Footwear
- Product Development
- Analysis
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