Brooke McAllister

Enterprise Strategy & GTM Leader | AI-Driven Operator & Innovator | Architect of Scalable Systems & Adaptive Growth

Role
Portfolio Operations Leader Chief of Staff to General Manager Personal Lines at Allstate
Location
Phoenix, AZ, US
LinkedIn followers
500 followers

About Brooke McAllister

Strategic insurance executive with 19 years of experience transforming complex operations into scalable systems that drive growth, clarity, and measurable results.I’ve led enterprise transformations, built AI-enabled frameworks, and driven 20%+ agent performance growth through integrated GTM systems across multiple distribution models. My work focuses on connecting strategy to execution — turning ambiguity into aligned action.As a Chief of Staff and Portfolio Operations Leader, I thrive on operationalizing clarity, empowering leaders, and cultivating cultures where people feel valued, inspired, and accountable.Core Strengths: Enterprise Strategy | Transformation Leadership | AI Enablement | Sales & Growth Strategy | Operational Excellence | Cross-Functional Alignment“I lead with clarity, courage, and connection — transforming complexity into opportunity by building inclusive systems that empower people to perform and grow.\"

Experience

  1. Portfolio Operations Leader Chief of Staff to General Manager Personal Lines

    Allstate

    Jul 2025 — Present

    Responsible for GTM transformation across the Western Region, driving portfolio performance, execution excellence, and cross-functional alignment across Marketing, Product, Finance, Sales, Legal, Claims, and State Management-Supported P&L accountability and portfolio oversight across a $1.6M multi-state region, driving measurable growth and profitability outcome-Drove execution excellence across multi-state go-to-market initiatives by establishing clear ownership, surfacing blockers, and enabling timely follow-through on enterprise priorities-Built and optimized operational systems to enhance decision-making speed, strengthen documentation, and improve team operating rhythm-Partnered with executive leadership to triage new project requests, align priorities with enterprise goals, and remove execution friction across functions-Collaborated with Marketing and Brand teams to align growth strategy with enterprise values and customer experience-Scaled frameworks, tools, and best practices to enable repeatable, sustainable success across the GTM portfolio.

Education

  • Franklin University

    Master of Business Administration - MBA, Business Administration and Management, General

    2018 — 2019

  • Franklin University

    Bachelor's degree, Business Administration and Management, General

    2017 — 2018

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