Britta Vaughan
Communications Manager, National Roundtables & Coalitions at the American Cancer Society
- Role
- Communications Manager, National Roundtables & Coalitions at American Cancer Society
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Britta Vaughan
I help teams move swiftly from big ideas to finished work. Highly skilled at building…
Experience
Communications Manager, National Roundtables & Coalitions
May 2024 — Present
Lead marketing and engagement strategy across 7 membership organizations, collectively representing nearly organizational members.• Designed and launched a unified marketing and communications strategy that drove 79% more impressions, 57% higher engagement, and 176% more social media followers over one year.• Led a high-impact workshop for 70+ American Cancer Society senior leaders, teaching practical frameworks to define audiences, sharpen purpose, and align messaging with organizational goals.• Lead complex projects from concept to launch – selling the creative vision, securing buy-in, and aligning diverse teams to achieve shared goals.• Spearheaded rollout of a centralized engagement tracker across multiple teams, capturing 33,800+ digital interactions – a key organizational KPI.• Wrote and designed the 2024 ACS National Roundtables Impact Report, crafting a compelling, interactive narrative that highlighted team success to influence key funders and leadership.
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